Bestseller

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A bestseller is a book that sells enough copies to rank highly on a particular bestseller list, such as that published weekly by the New York Times.

There is no precise figure of book sales that qualifies for placement on a list. The amount needed is much higher in October, when more books are sold, then in January. One New York Times bestselling author, Tess Gerritsen, provided the following estimate:[1]

In October, you may need to sell 25,000 copies to get on the list. In January, maybe only 10,000 copies in a week will do it.

The royalties to an author on a book also vary widely. A rough range for royalties is $1–2 on a $20 book. But in practice royalties can average less to the extent discounting is necessary to sell the books.

References

  1. http://www.tessgerritsen.com/blog/2006/09/13/how-many-copies-sold-to-get-on-the-list/