iGoogle was implemented in 2005 as a Google service to personalize a homepage. iGoogle is a self-designed page, you can choose and organize the content. The page supports the use of specially developed gadgets to display content. 40,000 custom gadgets are freely available and anybody can create a gadget using the Google API. At the moment, 15 percent to 20 percent of all Google users are on the new platform. 20% equals 355,704,403 of 1,778,522,016 users per month.
iGoogle is platform-aware. On a mobile phone, like on an iPhone or Android phone, when you log in to iGoogle, you'll get a view of your page suited to the constraints of the device.
Millions of web surfers rely on Google's minimalist webpage as their homepage. By offering iGoogle, millions of users now have a Google homepage with content. Gadgets that are popular; weather, to-do lists, calendar, encyclopedia search, videos, photos, quote of the day, stock tickers and more. In addition, various themes are available that customize a user's experience.