Barack Obama's "If I don’t call you" fundraising letter

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Barack Obama's If I don’t call you fundraising letter describes a letter to potential donors from Barack Obama's 2012 presidential campaign. The letter's tone has a strange personal touch that one would typically expect from sales pitch. Obama tells the reader that "I’ll be calling some grassroots donors like you," and that if he doesn't call, "there’s a chance I’ll see you at dinner," before asking the reader to "send $3 dollars or more." [1]

From: Barack Obama

Subject: If I don’t call you Date: September 27, 2011 1:08:30 PM EDT To: Drew

Drew —

I enjoy talking about fundraising deadlines as much as I imagine you enjoy hearing about them.

But this Friday’s deadline is important.

It’s a chance for us to prove how we’re different from any campaign in politics: We rely on ordinary Americans giving what they can — one grassroots donation at a time.

This is not just a campaign. It’s a chance for each of us as citizens to organize and change the course of history.

And before we close the books this Friday at midnight, I hope you’ll become a part of it.

Please donate $3 or more today.

I’ll be calling some grassroots donors like you by phone this week, so I can say thank you.

And if I don’t call you, there’s a chance I’ll see you at dinner with three other supporters sometime soon.

Even if I don’t get to thank you personally, every single donation counts:

Thanks for doing your part,



  1. Another Creepy Email From Obama: He Will Call Me If I Give Him $3, Weasel Zippers, September 27, 2011