William Fuld (July 24, 1870 - February 24, 1927) was the manufacturer of Ouija Boards and mass-produced them on an enormous scale from the late 1800s into the 1920s. Ouija boards are spiritual devices that people use to try and contact the spirit world. When faced with a toy tax, Fuld went to court and won his claim that ouija boards were not toys but were occult devices.
Fuld became a practitioner of the Ouija Board although he would deny it. However, he told people that the board told him to name the "talking boards" he planned on producing "ouija" boards. The first part "oui," meaning "yes" in French and the second "ja" meaning "yes" in German. He patented his version of the talking board in 1892.
He also followed the board slavishly whenever he used it for business advice. He asked how business was going to be and it told him that it was going to be booming and so he built a bigger factory. Soon after his new plant was underway he "fell" off the roof of the new building. His brother Isaac took over the business and continued mass-producing the boards. Isaac died in 1939.
Parker Brothers took over the Fuld company in 1966.
- Hunt, Stoker. Ouija: The Most Dangerous Game. 1992 ISBN 0060923504