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The biggest challenge facing [[atheism|atheist]] public relations efforts is that most theists do not think about atheism and would prefer not to as they it is an [[Atheism and irrationality|unreasonable]], [[Atheism and arrogance|arrogant]] and [[Unattractiveness of atheism|unattractive worldview]]. As a result, many atheist campaigns, particularly one's by [[militant atheism|militant atheists]], are designed to be provocative which has the effect of further lowering the public's view of atheism/atheists (see: [[Atheism and public relations]]).  

The biggest challenge facing [[atheism|atheist]] public relations efforts is that most theists do not think about atheism and would prefer not to as they it is an [[Atheism and irrationality|unreasonable]], [[Atheism and arrogance|arrogant]] and [[Unattractiveness of atheism|unattractive worldview]]. As a result, many atheist campaigns, particularly one's by [[militant atheism|militant atheists]], are designed to be provocative which has the effect of further lowering the public's view of atheism/atheists (see: [[Atheism and public relations]]).  

In areas of the [[Western World]] where atheists are in the minority, atheists on the [[Secular left|left end of the political spectrum]], using the strategy of [[identity politics]], have made various attempts to portray atheists as an oppressed minority, but this has not much lessoned the low opinion and/or antipathy many theists hold towards atheists for multiple reasons.<ref>[http://www.latimes.com/opinion/la-oew-thornton18apr18-story.html Disliked, not oppressed] By Paul Thornton, ''LA Times'', April 7, 2007</ref>  

In areas of the [[Western World]] where theists are in the majority, atheists on the [[Secular left|left end of the political spectrum]], using the strategy of [[identity politics]], have made various attempts to portray atheists as an oppressed minority, but this has not much lessoned the low opinion and/or antipathy many theists hold towards atheists for multiple reasons.<ref>[http://www.latimes.com/opinion/la-oew-thornton18apr18-story.html Disliked, not oppressed] By Paul Thornton, ''LA Times'', April 7, 2007</ref>  

First, the atheist population in the Western World is skewed towards white, atheist men in both adherents and positions of influence within the atheist community (see: [[Western atheism and race]] and [[Atheism and women]]). So it is difficult for atheists to portray themselves as an oppressed minority.  

First, the atheist population in the Western World is skewed towards white, atheist men in both adherents and positions of influence within the atheist community (see: [[Western atheism and race]] and [[Atheism and women]]). So it is difficult for atheists to portray themselves as an oppressed minority.