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'''Generation Investment Management''' (GIM) is a firm founded by [[Al Gore]], former Goldman Sachs executive David Blood, and three other founding partners in August 2004.<ref name="cns">http://www.cnsnews.com/ViewNation.asp?Page=/Nation/archive/200703/NAT20070307a.html</ref>  
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'''Generation Investment Management''' (GIM) is a firm founded by [[Al Gore]], former Goldman Sachs executive David Blood, and three other founding partners in August 2004.<ref name="cns">https://www.cnsnews.com/ViewNation.asp?Page=/Nation/archive/200703/NAT20070307a.html</ref>  
    
The company, which has acquired more than $1 billion,<ref>http://manoverboard.com/portfolio/generation.html</ref> was set up to establish rules for licensing and carbon-trading in an attempt to create a significant market for the sale of the highly criticized "[[carbon offset]]s",<ref>http://theanchoressonline.com/2007/05/25/will-gore-debate-kristen-byrnes-on-global-warming</ref> it also buys shares in companies that fit its founders' definition of "carbon friendly".<ref>http://www.fastcompany.com/magazine/117/features-gore-an-inconvenient-portfolio.html</ref>   
 
The company, which has acquired more than $1 billion,<ref>http://manoverboard.com/portfolio/generation.html</ref> was set up to establish rules for licensing and carbon-trading in an attempt to create a significant market for the sale of the highly criticized "[[carbon offset]]s",<ref>http://theanchoressonline.com/2007/05/25/will-gore-debate-kristen-byrnes-on-global-warming</ref> it also buys shares in companies that fit its founders' definition of "carbon friendly".<ref>http://www.fastcompany.com/magazine/117/features-gore-an-inconvenient-portfolio.html</ref>   
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