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[[File:SEO.png|thumbnail|300px|[[Search engine optimization]] (SEO) is the process of improving websites to increase its visibility in [[Google]], [[Bing]], and other [[search engine]]s.]]

[[File:SEO.png|thumbnail|400px|[[Search engine optimization]] (SEO) is the process of improving websites to increase its visibility in [[Google]], [[Bing]], and other [[search engine]]s.]]

'''Negative SEO''' involves using strategies and/or tactics to harm a web page's or [[website]]'s [[search engine]] ranking(s) for various search terms (A web page can rank for multiple words/phrases). This is done by causing search engines into penalizing the targeted web pages or website through various methods.  

'''Negative SEO''' involves using strategies and/or tactics to harm a web page's or [[website]]'s [[search engine]] ranking(s) for various search terms (A web page can rank for multiple words/phrases). This is done by causing search engines into penalizing the targeted web pages or website through various methods.