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Line 1: − Donald M. Kendall was the co-founder and CEO of PepsiCo,Inc. Before that he was a high ranking official in the Pepsi-Cola Company. He helped to expand the Pepsi company's economic empire. He was a strong supporter of Richard Nixon and when the latter was Eisenhower's vice president and debated Soviet leader Nikita Krushev in the 1950s Kendall accompanied him. Kendall asked Krushev to drink Pepsi and Kendall managed to get a photograph of Kruschev drinking it. This was a huge success for the Pepsi-Cola Company. Eventually the Soviets chose Pepsi as their national soda franchise and PepsiCo,Inc. in the 1970s became the first USA company to set up operations in the USSR. When Nixon was president Pepsi was always a prominent drink at White House functions. Nixon, interestingly, used to be a lawyer for a law firm that managed the financial accounts of PepsiCo,Inc. in the 1960s in between the time he ran against John Kennedy and the time he ran against Hubert Humphrey. This is because Allende's leftist regime was banning cola sales and other capitalist operations. These conspiracy theorists believe that Kendall used his influence with Nixon to persuade him to back the right-wing coup. Kendall while he was CEO of PepsiCo,Inc. did not get along with Joan Crawford, an ex-actress who was the widow of the former head of the Pepsi-Cola Company Arthur Steele.+ − − {{DEFAULTSORT: Kendall, Donald M.}} − [[category:biographies]]
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