Bernoulli experiment
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A Bernoulli experiment (or Bernoulli trial) is the simplest non-trivial random experiment imaginable: it's an experiment of which the outcome is random and can be either of two possibilities: success and failure.
The standard example is tossing a coin.
Expectation and Variance
If the occurence of a success is encoded as 1 and the occurence of a failure with 0, then a probability of a success of p (and therefore, of a failure as q=1-p) leads to an expectation of
The variance is 
.
