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Although the [[Brights Movement]] was not successful due to many people indicating the name of the campaign gave the impression of intellectual smugness, the publicly given rationale for the movement was that atheism needs a more bright/warm/cheerful/positive/inquisitive image.<ref>[http://www.theguardian.com/books/2003/jun/21/society.richarddawkins The future looks bright, by Richard Dawkins, The Guardian</ref><ref>[ http://www.nytimes.com/2003/07/12/opinion/the-bright-stuff.html The Bright Stuff], Daniel Dennett, ''The New York Times''</ref><ref>[http://www.csicop.org/specialarticles/show/not_too_bright/ Not Too “Bright"], ''Skeptical Enquirer'', Chris Mooney, October 15, 2003</ref> The movement was endorsed by prominent atheists.

Although the [[Brights Movement]] was not successful due to many people indicating the name of the campaign gave the impression of intellectual smugness, the publicly given rationale for the movement was that atheism needs a more bright/warm/cheerful/positive/inquisitive image.<ref>[http://www.theguardian.com/books/2003/jun/21/society.richarddawkins The future looks bright, by Richard Dawkins, The Guardian</ref><ref>[ http://www.nytimes.com/2003/07/12/opinion/the-bright-stuff.html The Bright Stuff], Daniel Dennett, ''The New York Times''</ref><ref>[http://www.csicop.org/specialarticles/show/not_too_bright/ Not Too “Bright"], ''Skeptical Enquirer'', Chris Mooney, October 15, 2003</ref> The movement was endorsed by prominent atheists.

Throughout mankind's history, most people have found [[atheism]] to be uninteresting and ungratifying (See: [[Atheism is uninspiring]]).  

Throughout mankind's history, most people have found [[atheism]] to be uninspiring (See: [[Atheism is uninspiring]]).  

In addition, atheism is often the [[Causes of atheism|result of]]:  

In addition, atheism is often the [[Causes of atheism|result of]]: