Lippmann opens his highly influential book ''Public Opinion'' with an anecdote about a small group of people on a distant island, and until a new copy of newspaper was brought in by ship the people on the island would continue their same arguments in perpetuity.<ref>Public Opinion, page 1.</ref> ''Public Opinion'' offers a rare glimpse inside the journalistic mind about the means and ability to manipulate readers to achieve a desired outcome. | Lippmann opens his highly influential book ''Public Opinion'' with an anecdote about a small group of people on a distant island, and until a new copy of newspaper was brought in by ship the people on the island would continue their same arguments in perpetuity.<ref>Public Opinion, page 1.</ref> ''Public Opinion'' offers a rare glimpse inside the journalistic mind about the means and ability to manipulate readers to achieve a desired outcome. |