| | During the 1964 Presidential campaign, Johnson ran "[http://thecaucus.blogs.nytimes.com/2011/10/24/revisiting-the-daisy-ad-revolution/ the most negative political ad in American history]," a campaign ad titled "Daisy," smearing Republican challenger [[Barry Goldwater]] as a warmonger who threatened nuclear devastation. Thus "[http://www.pophistorydig.com/topics/lbjs-atomic-ad1964-daisy-girl/ the negative political ad was born], initiating the clever use of image and sound to paint an opponent in negative or scary terms." | | During the 1964 Presidential campaign, Johnson ran "[http://thecaucus.blogs.nytimes.com/2011/10/24/revisiting-the-daisy-ad-revolution/ the most negative political ad in American history]," a campaign ad titled "Daisy," smearing Republican challenger [[Barry Goldwater]] as a warmonger who threatened nuclear devastation. Thus "[http://www.pophistorydig.com/topics/lbjs-atomic-ad1964-daisy-girl/ the negative political ad was born], initiating the clever use of image and sound to paint an opponent in negative or scary terms." |
| − | Johnson won the 1964 presidential election in a landslide over Goldwater but, ironically, greatly expanded American involvement in [[Vietnam]] (see [[Vietnam War]]). His popularity plunged as the death toll from the conflict in Vietnam steadily increased. In early 1968, faced with plummeting poll numbers and mounting public opposition to his foreign policy, Johnson announced that he would neither seek nor accept his party's nomination for the presidency in 1968. This decision may have been brought about by his supprisingly narrow victory in the New Hampshire primary over Eugene McCarthy, a liberal anti-war Democrat. It is widely thought that had he run, he would have been trounced in the primaries or in the subsequent general election—eventually won by Republican [[Richard M. Nixon]]. | + | Johnson won the 1964 presidential election in a landslide over Goldwater but, ironically, greatly expanded American involvement in [[Vietnam]] (see [[Vietnam War]]). In November of 1965, during a meeting with his Joint Chiefs, after stating how they could mine the North Vietnamese ports as well as do massive aerial strikes on Hanoi to prevent Soviet or other Communist aid from going into the region, although Johnson seemingly acted receptive, he then turned around and started screaming various obscenities, including using the f-word more freely as an adjective than a Marine at boot camp, and told them he was disgusted with their naivety and made clear that he wasn't going to let "military idiots" drag him into World War III before bluntly dismissing them by telling them to "get the hell out of [Johnson's] office!"<ref>Cheers and Tears: A Marine's Story of Combat in Peace and War (2002).</ref> His popularity plunged as the death toll from the conflict in Vietnam steadily increased. In early 1968, faced with plummeting poll numbers and mounting public opposition to his foreign policy, Johnson announced that he would neither seek nor accept his party's nomination for the presidency in 1968. This decision may have been brought about by his supprisingly narrow victory in the New Hampshire primary over Eugene McCarthy, a liberal anti-war Democrat. It is widely thought that had he run, he would have been trounced in the primaries or in the subsequent general election—eventually won by Republican [[Richard M. Nixon]]. |