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==American Family Association boycott==
 
==American Family Association boycott==
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Following a publicized 2016 announcement encouraging shoppers to use the bathroom of their choice rather than that of their physical gender, the [[American Family Association]] launched a boycott of the company. In a short period of time, over one million people pledged to join the boycott<ref>http://www.foxnews.com/opinion/2016/04/29/one-million-americans-vow-to-boycott-target-over-transgender-bathrooms.html</ref> This resulted in a decrease in Target Corporation's stock value.<ref>http://www.breitbart.com/2016-presidential-race/2016/12/13/target-kelloggs-boycott-deters-corporate-bullying/</ref> Company executives have responded with a reaffirmation of their transgender policy.<ref>https://www.washingtonpost.com/news/morning-mix/wp/2016/05/13/target-ceo-responds-to-nationwide-boycott-of-the-store-over-transgender-bathroom-policy/?utm_term=.514f73b5686e</ref>
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Following a publicized 2016 announcement encouraging shoppers to use the bathroom of their choice rather than that of their physical gender, the [[American Family Association]] launched a boycott of the company. In a short period of time, over one million people pledged to join the boycott<ref>http://www.foxnews.com/opinion/2016/04/29/one-million-americans-vow-to-boycott-target-over-transgender-bathrooms.html</ref> This resulted in a decrease in Target Corporation's stock value.<ref>https://www.breitbart.com/2016-presidential-race/2016/12/13/target-kelloggs-boycott-deters-corporate-bullying/</ref> Company executives have responded with a reaffirmation of their transgender policy.<ref>https://www.washingtonpost.com/news/morning-mix/wp/2016/05/13/target-ceo-responds-to-nationwide-boycott-of-the-store-over-transgender-bathroom-policy/?utm_term=.514f73b5686e</ref>
    
==Data breach==
 
==Data breach==
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In December 2013, hackers obtained customer information from Target's computer systems. This information contained credit card numbers, names, addresses, email addresses, and telephone numbers.<ref>https://corporate.target.com/about/shopping-experience/payment-card-issue-FAQ</ref> This data breach was one of the largest cyber attacks in history, affecting millions of shoppers. The company settled a lawsuit resulting from the breach for $10 million.<ref>http://www.nytimes.com/2015/03/20/business/target-settlement-on-data-breach.html?_r=0</ref> This breach prompted major changes to credit card processing in the United States, chiefly the introduction of RFID chip technology which was already common place elsewhere in the world.  
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In December 2013, hackers obtained customer information from Target's computer systems. This information contained credit card numbers, names, addresses, email addresses, and telephone numbers.<ref>https://corporate.target.com/about/shopping-experience/payment-card-issue-FAQ</ref> This data breach was one of the largest cyber attacks in history, affecting millions of shoppers. The company settled a lawsuit resulting from the breach for $10 million.<ref>https://www.nytimes.com/2015/03/20/business/target-settlement-on-data-breach.html?_r=0</ref> This breach prompted major changes to credit card processing in the United States, chiefly the introduction of RFID chip technology which was already common place elsewhere in the world.  
    
==References==
 
==References==
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