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| | L. T. Simes, II, an [[African-American]] student at OBU who in 1970 was elected vice president of the student body, recalls Ranchino as a: | | L. T. Simes, II, an [[African-American]] student at OBU who in 1970 was elected vice president of the student body, recalls Ranchino as a: |
| | <blockquote> | | <blockquote> |
| − | visionary. I will never forget the conversation we had about political polling. He could foresee the art of polling as early as 1970. He allowed me to challenge him on this point. I didn’t believe that it was possible to predict voter behavior in that there were so many variables. Dr. Ranchino was right. Now polling is a basic component of our electoral process. Most memorable was the time he invited me to come to his office the following day to meet ... this man dressed like a [[hippie]], long hair, etc. Dr. Ranchino said to me, L. T., I want to introduce you to Bill Clinton. He became governor of Arkansas and later [[President of the United States]]. Times passes on ... While in the [[University of Arkansas]] School of Law, I again met Bill Clinton as my law professor. ...<ref>{{cite web|url=http://www.holyspirit777.com/testimony.aspx |title=L. T. Simes, Jr., The Testimony of the Holy Spirit |publisher=holyspirit777.com |accessdate=September 1, 2013 |deadurl=yes |archiveurl=https://web.archive.org/web/20130927021021/http://holyspirit777.com/testimony.aspx |archivedate=September 27, 2013 |df= }}</ref></blockquote> | + | visionary. I will never forget the conversation we had about political polling. He could foresee the art of polling as early as 1970. He allowed me to challenge him on this point. I didn’t believe that it was possible to predict voter behavior in that there were so many variables. Dr. Ranchino was right. Now polling is a basic component of our electoral process. Most memorable was the time he invited me to come to his office the following day to meet ... this man dressed like a [[hippie]], long hair, etc. Dr. Ranchino said to me, L. T., I want to introduce you to Bill Clinton. He became governor of Arkansas and later [[President of the United States]]. Times passes on ... While in the [[University of Arkansas]] School of Law, I again met Bill Clinton as my law professor. ...<ref>{{cite web|url=https://web.archive.org/web/20130927021021/http://holyspirit777.com/testimony.aspxhttp://www.holyspirit777.com/testimony.aspx|title=L. T. Simes, Jr., The Testimony of the Holy Spirit |publisher=Holyspirit777.com|accessdate=September 1, 2013}}</ref></blockquote> |
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| | In the 1968 general election, Arkansas was declared "schizophrenic" by political observers for having cast its [[electoral vote]]s for [[George Wallace]], its gubernatorial majority for [[Moderate Republican]] [[Winthrop Rockefeller]], and its [[U.S. Senate]] ballots for [[J. William Fulbright]]. As a result, Ranchino in 1972 published the book ''From Faubus to Bumpers: Arkansas Votes, 1960-1970,''<ref>{{cite book|url=https://www.amazon.com/Faubus-Bumpers-Arkansas-votes-1960-1970/dp/B0006C6GYG|title=Jim Ranchino, Faubus to Bumpers;: Arkansas votes, 1960-1970|publisher=Arkadelphia, Arkansas: Action Research, 1972|accessdate=September 1, 2013}}</ref> a political analysis of state election during the preceding decade. In the study he concludes that Arkansas voters are flexible and independent and can make consistent ballot choices even if they appear inconsistent.<ref>{{cite book|url=https://books.google.com/books?id=pu2s11eTlf4C&pg=PA251 |title=Janine A. Parry et al, Readings in Arkansas Politics and Government, |publisher=[[University of Arkansas]] Press at Fayetteville]]|year= 2009|pages=251–252|ISBN=1-55728-902-6|accessdate=September 1, 2013}}</ref> | | In the 1968 general election, Arkansas was declared "schizophrenic" by political observers for having cast its [[electoral vote]]s for [[George Wallace]], its gubernatorial majority for [[Moderate Republican]] [[Winthrop Rockefeller]], and its [[U.S. Senate]] ballots for [[J. William Fulbright]]. As a result, Ranchino in 1972 published the book ''From Faubus to Bumpers: Arkansas Votes, 1960-1970,''<ref>{{cite book|url=https://www.amazon.com/Faubus-Bumpers-Arkansas-votes-1960-1970/dp/B0006C6GYG|title=Jim Ranchino, Faubus to Bumpers;: Arkansas votes, 1960-1970|publisher=Arkadelphia, Arkansas: Action Research, 1972|accessdate=September 1, 2013}}</ref> a political analysis of state election during the preceding decade. In the study he concludes that Arkansas voters are flexible and independent and can make consistent ballot choices even if they appear inconsistent.<ref>{{cite book|url=https://books.google.com/books?id=pu2s11eTlf4C&pg=PA251 |title=Janine A. Parry et al, Readings in Arkansas Politics and Government, |publisher=[[University of Arkansas]] Press at Fayetteville]]|year= 2009|pages=251–252|ISBN=1-55728-902-6|accessdate=September 1, 2013}}</ref> |
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| | Ranchino estimated the 1970 Arkansas electorate as 150,000 conservatives, 150,000 liberals, and 300,000 moderates. In his own words, Ranchino offers this analysis from 1970 which has been rendered totally obsolete by the development of political events of the 21st century: | | Ranchino estimated the 1970 Arkansas electorate as 150,000 conservatives, 150,000 liberals, and 300,000 moderates. In his own words, Ranchino offers this analysis from 1970 which has been rendered totally obsolete by the development of political events of the 21st century: |
| | <blockquote> | | <blockquote> |
| − | Republicans [prior to the 1990s] never had a party in Arkansas in the strictest sense. They have not offered consistent opposition to the Democrats at all levels of government and have frequently opted out for individual efforts and campaigns at the expense of the broad party-oriented effort.<br> | + | Republicans [prior to the 1990s] never had a party in Arkansas in the strictest sense. They have not offered consistent opposition to the Democrats at all levels of government and have frequently opted out for individual efforts and campaigns at the expense of the broad party-oriented effort. |
| − | | |
| | … Whichever way the moderate vote leans in any specific election does make the essential difference between victory or defeat for the candidates. ... There is "no emerging Republican majority" (a term coined in 1969 by Kevin Phillips) in Arkansas built on a coalition of blue-collar, middle-class Democrats and upper-class traditional Republicans. The success that Republicans have had in Arkansas has come from a moderate liberal coalition based on blacks and [[Progressivism|progressive]] Democrats. That combination was shattered in 1970. ...<ref>Ranchino, ''From Faubus to Bumpers'', pp. 91-92.</ref></blockquote> | | … Whichever way the moderate vote leans in any specific election does make the essential difference between victory or defeat for the candidates. ... There is "no emerging Republican majority" (a term coined in 1969 by Kevin Phillips) in Arkansas built on a coalition of blue-collar, middle-class Democrats and upper-class traditional Republicans. The success that Republicans have had in Arkansas has come from a moderate liberal coalition based on blacks and [[Progressivism|progressive]] Democrats. That combination was shattered in 1970. ...<ref>Ranchino, ''From Faubus to Bumpers'', pp. 91-92.</ref></blockquote> |
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| | In 1976, Ranchino attributed the Democratic presidential nomination of former Governor [[Jimmy Carter]] of [[Georgia]] to Carter's young pollster, [[Pat Caddell]], who advised the candidate to accent the "trust factor," rather than highlighting various temporary campaign issues. Ranchino called his fellow pollster Caddell "the best in the country."<ref>''The Blytheville Courier News,'' June 11, 1976, p. 3.</ref> | | In 1976, Ranchino attributed the Democratic presidential nomination of former Governor [[Jimmy Carter]] of [[Georgia]] to Carter's young pollster, [[Pat Caddell]], who advised the candidate to accent the "trust factor," rather than highlighting various temporary campaign issues. Ranchino called his fellow pollster Caddell "the best in the country."<ref>''The Blytheville Courier News,'' June 11, 1976, p. 3.</ref> |
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| − | In September 1977, the cover of the ''Arkansas Times'' news magazine carried an article by Ranchino, "The Arkansas of the '70s: The Good Ole Boy Ain't Whut He Used to Be," which reflects on the increasing use of [[marijuana]], pre-marital sexual relations, and unfaithfulness to marriage vows "becoming more the rule than the exception".<ref>Jim Ranchino, "The Arkansas of the '70s: The Good Ole Boy Ain't Whut He Used to Be." ''Arkansas Times,'' September 1977, p. 40.</ref> The article was published at the height of [[Anita Bryant]]'s "Save the Children" campaign against [[homosexual]] rights in [[Miami]], [[Florida]]. Ranchino wrote that many in Arkansas had by the late 1970s already been viewing the decline of family values with growing anxiety.<ref>{{cite web|url=https://www.scribd.com/doc/22315057/A-Crime-Unfit-to-Be-Named|author=W. Brock Thompson|title="Crime Unfit to be Named: Arkansas and Sodomy|publisher=''Arkansas Historical Quarterly'' (Autumn 2002), p. 263-264|accessdate=September 1, 2013}}</ref> | + | In September 1977, the cover of the ''Arkansas Times'' news magazine carried an article by Ranchino, "The Arkansas of the '70s: The Good Ole Boy Ain't Whut He Used to Be," which reflects on the increasing use of [[marijuana]], pre-marital sexual relations, and unfaithfulness to marriage vows "becoming more the rule than the exception."<ref>Jim Ranchino, "The Arkansas of the '70s: The Good Ole Boy Ain't Whut He Used to Be." ''Arkansas Times,'' September 1977, p. 40.</ref> The article was published at the height of [[Anita Bryant]]'s "Save the Children" campaign against [[homosexual]] rights in [[Miami]], [[Florida]]. Ranchino wrote that many in Arkansas had by the late 1970s already been viewing the decline of family values with growing anxiety.<ref>{{cite web|url=https://www.scribd.com/doc/22315057/A-Crime-Unfit-to-Be-Named|author=W. Brock Thompson|title="Crime Unfit to be Named: Arkansas and Sodomy|publisher=''Arkansas Historical Quarterly'' (Autumn 2002), p. 263-264|accessdate=September 1, 2013}}</ref> |
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| | ==Death and aftermath== | | ==Death and aftermath== |