Schwegmann was born above the small grocery store owned by his father, John Schwegmann, Sr. Schwegmann's Grocery and Bar, located at the intersection of Burgundy and Piety streets in the Bywater neighborhood of New Orleans. His [[Germany|German]]-born grandfather had founded the store in 1869. The business was later commemorated by Schwegmann's Old Piety & Burgundy Whiskey. In the early years, the store had no heat in the winter, and the front doors were left open. This allowed cold wind to blow into the business. John Schwegman reflected that "If the clerks complained, they were told [that] heat would make them drowsy and that it would take the bloom off the fruits and vegetables, even though [[olive oil]] was freezing and breaking on the shelves. However, the real reason for keeping the doors open was to show that the store was open and ready for business." | Schwegmann was born above the small grocery store owned by his father, John Schwegmann, Sr. Schwegmann's Grocery and Bar, located at the intersection of Burgundy and Piety streets in the Bywater neighborhood of New Orleans. His [[Germany|German]]-born grandfather had founded the store in 1869. The business was later commemorated by Schwegmann's Old Piety & Burgundy Whiskey. In the early years, the store had no heat in the winter, and the front doors were left open. This allowed cold wind to blow into the business. John Schwegman reflected that "If the clerks complained, they were told [that] heat would make them drowsy and that it would take the bloom off the fruits and vegetables, even though [[olive oil]] was freezing and breaking on the shelves. However, the real reason for keeping the doors open was to show that the store was open and ready for business." |