The #blacklivesmatter hashtag became popular following the death in 2012 of 17-year-old Trayvon Martin who was killed by George Zimmerman, a community watch volunteer. Different people tried to capitalize on the slogan and take leadership of the people that have adopted the hashtag. Three lesbians, Garza, Cullors, and Tometi have since created an organization by the name.<ref>{{cite web|url=http://blacklivesmatter.com/herstory/|title=The Theft of Black Queer Women’s Work|accessdate=}}</ref> and have started a website.<ref>http://blacklivesmatter.com</ref> The BLM movement was born out of the black separatist [[Freedom Road Liberation]] movement.<ref>https://www.periscope.tv/w/1zqKVljlzyDJB</ref> | The #blacklivesmatter hashtag became popular following the death in 2012 of 17-year-old Trayvon Martin who was killed by George Zimmerman, a community watch volunteer. Different people tried to capitalize on the slogan and take leadership of the people that have adopted the hashtag. Three lesbians, Garza, Cullors, and Tometi have since created an organization by the name.<ref>{{cite web|url=http://blacklivesmatter.com/herstory/|title=The Theft of Black Queer Women’s Work|accessdate=}}</ref> and have started a website.<ref>http://blacklivesmatter.com</ref> The BLM movement was born out of the black separatist [[Freedom Road Liberation]] movement.<ref>https://www.periscope.tv/w/1zqKVljlzyDJB</ref> |