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'''Touchstone Pictures''' is the adult film banner of [[The Walt Disney Company]] (actually part of [[Walt Disney Pictures]]). Touchstone was formed in 1984, among the first of many controversial decisions instituted by then newly appointed Disney CEO [[Michael Eisner]], in an earlier attempt to move away from the previous family-friendly nature of the company during [[Walt Disney]]'s tenure.

'''Touchstone Pictures''' is the adult film banner of [[The Walt Disney Company]] (actually part of [[Walt Disney Pictures]]). Touchstone was formed in 1984, by then CEO Ron Miller who wanted to put his [[Walt Disney|father in law’s]] company into a more adult format due to movies like “The Black Hole” (1979) and “Tron” (1982) underperforming at the Box Office. It’s first film was “Splash” (1984) which helped kickstart the acting career of Tom Hanks, and to this day, is Touchstone’s most successful film.

Unlike other Disney-owned studios such as [[Miramax Films]], [[Marvel Comics]], [[Pixar]] and [[Lucasfilm]], however, Touchstone is not a separate studio but essentially Walt Disney Pictures minus the Disney name and indicia. Touchstone was notable for releasing Disney's first PG-13 and R-rated films, as well as several PG-rated films considered too adult or too intense for the Disney brand, such as ''[[Who Framed Roger Rabbit]]'' (1988) and ''[[Tim Burton's The Nightmare Before Christmas]]'' (1993).

Unlike other Disney-owned studios such as [[Miramax Films]], [[Marvel Comics]], [[Pixar]] and [[Lucasfilm]], however, Touchstone is not a separate studio but essentially Walt Disney Pictures minus the Disney name and indicia. Touchstone was notable for releasing Disney's first PG-13 and R-rated films, as well as several PG-rated films considered too adult or too intense for the Disney brand, such as ''[[Who Framed Roger Rabbit]]'' (1988) and ''[[Tim Burton's The Nightmare Before Christmas]]'' (1993).