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'''Bud Light''' was a popular brand of [[beer]] sold by [[AB InBev]] which, in early April 2023, promoted the [[transgender agenda]] with a Bud Lite can featuring a transgender male presenting as a woman. The [[grassroots]] backlash by beer drinkers was very negative, and sales of Bud Lite plummeted.
'''Bud Light''' was a popular brand of [[beer]] sold by Belgian-owned brewery giant [[AB InBev]] via its American division Anheuser-Busch which, in early April 2023, promoted the [[transgender agenda]] with a Bud Light ad campaign featuring a transgender male presenting as a "woman" (see below). The [[grassroots]] backlash by beer drinkers was very negative, and sales of Bud Light plummeted.
AB InBev arrogantly expected to ride out the controversy, and initially issued merely a weak sort of ''mea culpa''. As sales of this brand continued to be far below its prior levels, AB InBev backtracked further.
AB InBev arrogantly expected to ride out the controversy, and initially issued merely a weak sort of ''mea culpa''. As sales of this brand continued to be far below its prior levels, AB InBev backtracked further.
*Budweiser
*Budweiser
*Corona
*Corona
*Labatt
*Labatt (Canadian beer brand)
*Modelo
*Modelo
*Rolling Rock
*Rolling Rock
*Stella
*Stella
== Dylan Mulvaney controversy ==
In April 2023, Anheuser-Busch began pushing gender confusion and "wokeness" by promoting its product with an online advertising campaign called "365 Days of 'Girlhood'", using gender-confused attention seeker Dylan Mulvaney, a homosexual biological male pretending to be a "woman", to push Bud Light, whose cans and bottles feature his image while he goes out of his way to make a spectacle of himself by putting on his offensive and grotesque caricatures of real women in social media videos (one of which included his now heavily-memed over-the-top imitation of actress Audrey Hepburn in the latter's portrayal of Holly Golightly in the 1961 film ''Breakfast at Tiffany's'').<ref>[https://100percentfedup.com/no-its-not-an-april-fools-joke-bud-light-fast-tracks-itself-toward-bankruptcy-hires-trans-activist-to-be-its-new-face-video/ Bud Light Fast Tracks Itself Toward Bankruptcy, Hires Trans Activist To Be Its New Face]</ref>
Backlash against Anheuser-Busch, and particularly its vice-president of marketing Alissa Heinerscheid (who came up with the ad campaign to push "woke" ideology while targeting and slagging both the product itself and its customer base, both of which she publicly admitted she has low opinions of<ref>[https://www.thegatewaypundit.com/2023/04/woke-bud-light-executive-behind-dylan-mulvaney-marketing-campaign-trashes-bud-light-and-its-customers-during-interview-gets-buried-on-social-media-by-catturd-and-others-video/ Woke Bud Light Executive Behind Dylan Mulvaney Marketing Campaign Trashes Bud Light and Its Customers During Interview – Gets Buried on Social Media by Catturd and Others] at the Gateway Pundit</ref>), was swift and massive, with Heinerscheid particularly getting savaged on social media for pushing "wokeness" and going out of her way to destroy the very company she works for and alienating its customers by pushing Mulvaney and his delusions on them, while Anheuser-Busch stock took a nosedive<ref>[https://www.thegatewaypundit.com/2023/04/anheuser-busch-stock-already-dropping-amid-dylan-mulvaney-controversy/ Anheuser-Busch Stock Already Dropping Amid Dylan Mulvaney Controversy] at the Gateway Pundit</ref> as the company lost over $7 billion<ref name="Anheuser-Busch">[https://www.thegatewaypundit.com/2023/04/anheuser-busch-releases-weak-statement-after-losing-billions-of-dollars-following-its-marketing-campaign-with-trans-pervert-dylan-mulvaney/ Anheuser-Busch Releases Weak Statement After Losing Billions of Dollars Following its Marketing Campaign with Trans Pervert Dylan Mulvaney] at the Gateway Pundit</ref> (since dropped even further to a $15.7 billion loss<ref>[https://www.thegatewaypundit.com/2023/05/bud-light-sponsoring-several-pride-events-despite-anheuser/ Bud Light Sponsoring Several Pride Events — Despite Anheuser-Busch Market Value Dropping $15.7 Billion Over Dylan Mulvaney Fiasco] at the Gateway Pundit</ref>) as a result of the marketing disaster, while liquor stores and bars have begun dropping Bud Light and other Anheuser-Busch products<ref>Multiple references:
*[https://www.thegatewaypundit.com/2023/04/boycott-begins-liquor-store-pulling-bud-light-from-shelves-after-trans-endorsement/ BOYCOTT BEGINS: Liquor Store Pulling Bud Light From Shelves After Trans Endorsement] at the Gateway Pundit
*[https://www.thegatewaypundit.com/2023/04/merchandiser-claims-no-one-is-buying-anheuser-busch-products-video/ Merchandiser Claims No One is Buying Anheuser-Busch Products] at the Gateway Pundit
*[https://www.thegatewaypundit.com/2023/04/john-rich-no-longer-serving-bud-light-at-his-nashville-bar-redneck-riviera-over-dylan-mulvaney-partnership-video/ John Rich No Longer Serving Bud Light at His Nashville Bar Redneck Riviera Over Dylan Mulvaney Partnership] at the Gateway Pundit</ref> and numerous customers,<ref>[https://www.thegatewaypundit.com/2023/04/boycottbudweiser-trends-after-bud-light-celebrates-transgender-pervert-dylan-mulvaneys-365-days-of-girlhood-video/ #BoycottBudweiser Trends After Bud Light Celebrates Transgender Pervert Dylan Mulvaney’s ‘365 Days of Girlhood’] at the Gateway Pundit</ref> including even celebrities such as Kid Rock<ref>[https://www.thegatewaypundit.com/2023/04/get-woke-go-broke-marketing-experts-reveal-bud-light-is-losing-customers-after-partnering-with-transgender-dylan-mulvaney-say-kid-rock-represented-customer-fury-by-shooting-bud-light-cans-vid/ Get Woke, Go Broke: Marketing Experts Reveal Bud Light is Losing Customers After Partnering with “Transgender” Dylan Mulvaney – Say Kid Rock Represented Customer Fury by Shooting Bud Light Cans] at the Gateway Pundit</ref> and Travis Tritt,<ref>[https://100percentfedup.com/country-music-star-joins-bud-light-boycott-cancelling-all-products-from-tour/ Country Music Star Joins Bud Light Boycott, Cancelling all Products From Tour]</ref> have boycotted all Anheuser-Busch products.
In response to the mega-backlash against Bud Light and Mulvaney, Anheuser-Busch posted a weak social media statement that made a non-apology "apology" while trying to dodge responsibility for its public relations nightmare (which subsequently drew heavy online criticism),<ref name="Anheuser-Busch"/><ref>[https://www.thegatewaypundit.com/2023/04/bud-light-shares-weekend-tweet-gets-absolutely-savaged-in-the-comments/ Bud Light Shares Weekend Tweet, Gets Absolutely Savaged in the Comments] at the Gateway Pundit</ref> while Mulvaney himself threw an attention-seeking online tantrum in response to the criticism, childishly claiming that Bud Light's customer base does not "understand" him<ref>[https://www.thegatewaypundit.com/2023/04/anheuser-busch-suffers-astounding-3-billion-loss-while-bud-lights-new-brand-ambassador-dylan-mulvaney-whines-they-dont-understand-me-video/ Anheuser-Busch Suffers Astounding $5 Billion Loss, While Bud Light’s New Brand Ambassador, Dylan Mulvaney Whines and Blames Consumers: “They don’t understand me”] at the Gateway Pundit</ref> and blaming them while refusing to take responsibility for his part in the Bud Light PR disaster.
In its article on the Bud Light controversy and boycott, [[Wikipedia]] put a typical leftist spin on the issue, using non-credible liberal media articles for its "sources" and going out of its way to demonize conservatives (including wrongly referring to legitimate criticism of the pushing of gender confusion on the public as so-called "[[transphobia]]") while depicting Mulvaney (who the site incorrectly refers to as a "woman" and uses "she/her/hers" pronouns to refer to him in further enabling and encouraging his delusion) as a "victim" in the controversy.
Heinerschied subsequently announced that she was taking a leave of absence from Anheuser-Busch in the wake of the massive amounts of criticism she got for her botched Bud Light ad campaign,<ref>[https://www.thegatewaypundit.com/2023/04/woke-bud-light-executive-behind-transgender-dylan-mulvaney-marketing-campaign-takes-leave-of-absence/ Woke Bud Light Executive Behind Transgender Dylan Mulvaney Marketing Campaign Takes Leave of Absence] at the Gateway Pundit</ref> while attempts by Bud Light to win back the customer base it lost to the boycott, instead of simply apologizing to them for insulting them with the Dylan Mulvaney campaign, have been met with massive scorn and derision for its transparent attempt at pandering<ref>Two references:
*[https://www.thegatewaypundit.com/2023/04/happy-gender-fluid-endings-bud-light-turns-off-youtube-comments-after-releasing-tacky-pandering-commercial-with-country-music-song-video/ “Happy Gender Fluid Endings!” – Bud Light Turns Off YouTube Comments After Releasing Tacky, Pandering Commercial with Country Music Song] at the Gateway Pundit
*[https://www.outkick.com/hey-bud-light-stop-pandering-to-us-with-chicken-fried/ Hey, Bud Light, Stop Pandering To Us With ‘Chicken Fried’]</ref>, including recent ads for the beer in social media:
*One such Bud Light ad on YouTube, which attempted to pander to beer consumers in the Midwest and the South with imagery invoking those regions of the country (including cowgirls and country music), was so ratioed (presently almost 30,000 dislikes vs. just under 770 likes) and received so many hostile comments against it that the Bud Light YouTube channel [[liberal censorship|shut off comments on the video]], which drew even more condemnation online<ref>[https://www.outkick.com/bud-light-disables-comments-on-latest-video-in-cowardly-move/ Bud Light Disables Comments On Latest Video In Cowardly Move]</ref> (including some comments calling shutting off comments on the video a cowardly move) and only demonstrated that Anheuser-Busch's "woke" upper management cannot handle the truth and does not want to hear it.
*Another recent Bud Light ad released on YouTube and on Twitter proceeded to draw heavy criticism against it by its use of 1970s disco music (which would not appeal to its current customer base) and its engagement in misandry and racism against white males by making them look like bumbling buffoons and idiots in the new ad; on YouTube, the ad has also drawn plenty of critical comments and heavy ratioing (currently over 9,400 dislikes vs. only 213 likes on the ad on the Bud Light YouTube channel), while on Twitter, the ad was so heavily savaged by critics that the Bud Light Twitter account [[liberal censorship|proceeded to hide all the negative replies to try to save face]], but the Gateway Pundit was still able to reveal the hidden tweets via the Twitter account DC Draino.<ref>[https://www.thegatewaypundit.com/2023/06/bud-light-returns-twitter-dumb-commercial-gets-obliterated/ Bud Light Returns to Twitter with “Dumb” Commercial and Gets Obliterated So Badly They Hide the Replies] at the Gateway Pundit</ref>
== See also ==
== See also ==
*[[Addiction]]
*[[Addiction]]
== References ==
{{Reflist}}
[[category:beer]]
[[category:beer]]
[[Category:Belgian Beers]]
[[Category:Belgian Beers]]