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'''Smart Calling''': Eliminate the Fear, Failure, and Rejection from Cold Calling by Art Sobczak is a 2010 book on sales prospecting via cold calling. The book focuses on eliminating call reluctance (fear of making cold calls) and how to be more effective at cold calling.
'''Smart Calling''': ''Eliminate the Fear, Failure, and Rejection from Cold Calling'' by Art Sobczak is a 2010 book on sales prospecting via cold calling. The book focuses on eliminating call reluctance (fear of making cold calls) and how to be more effective at cold calling.
== Book ==
== Book ==