In the U.S., some radicals advanced the notion that certain words communicated stereotypes which unjustifiably demeaned or excluded certain kinds of people. In the 1960s, feminists began to demand that the neutral pronouns ''he'', ''him'' and ''his'' be replaced with expressions like "he or she", "him or her", "them", etc. This was part of their campaign to redefine the social roles traditionally associated with masculinity and femininity. | In the U.S., some radicals advanced the notion that certain words communicated stereotypes which unjustifiably demeaned or excluded certain kinds of people. In the 1960s, feminists began to demand that the neutral pronouns ''he'', ''him'' and ''his'' be replaced with expressions like "he or she", "him or her", "them", etc. This was part of their campaign to redefine the social roles traditionally associated with masculinity and femininity. |