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Trademark registration (view source)

Revision as of 13:28, February 26, 2008

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An arbitrary or fanciful mark bears no logical relationship to the product or service it is used to represent.<ref>''Soweco, Inc. v. Shell Oil Co.'', 617 F.2d 1178, 1184 (5th Cir. 1980) (giving example of "Kodak").</ref>  
 
An arbitrary or fanciful mark bears no logical relationship to the product or service it is used to represent.<ref>''Soweco, Inc. v. Shell Oil Co.'', 617 F.2d 1178, 1184 (5th Cir. 1980) (giving example of "Kodak").</ref>  
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