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'''The Bradley effect''' is a term to describe voter discrepancies, telling opinion pollsters they prefer a candidate and then voting for a different candidate on election day. The phrase came about after the 1982 California governors race. [[Los Angeles]] Mayor Tom Bradley, an African-American Democrat, unexpectedly lost his candidacy for governor of [[California]] to candidate George Deukmejian, a white [[Republican]], after pollsters were predicting bradley's victory.
==2008 Democratic Primaries==
In California and other states, [[Barack Obama]] was leading in the polls to Hillary Clinton. In California's primary, Obama lost by a landslide 10 percentage points after a late survey showed him ahead by 13 points. The bradley effect was invoked. <ref>[http://www.realclearpolitics.com/articles/2008/02/the_bradley_effect.html The Bradley Effect? RealClearPolitics.com, February 11, 2008</ref>
==2008 Presidential Race==
Democrats are worried that their candidate will fail to capture the Presidency and will likely use The Bradley effect as an explanation.
==References==
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[[Category:politics]]