'''''The Innovator's Dilemma''''' is a book about "disruptive technologies that ... cut into the low end of the marketplace and eventually evolved to displace high-end competitors and their reigning technologies." [http://www.amazon.com/Innovators-Dilemma-Revolutionary-Business-Essentials/dp/0060521996]
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:"disruptive technologies that ... cut into the low end of the marketplace and eventually evolved to displace high-end competitors and their reigning technologies." [http://www.amazon.com/Innovators-Dilemma-Revolutionary-Business-Essentials/dp/0060521996]