The '''Entertainment Software Rating Board''' (abbreviated as "ESRB") is a non-[[profit]], self-regulatory, major [[rating]] organization in the [[United States]]. It applies ratings, creates [[advertising]] guidelines, and helps ensure online [[privacy]] practices for the [[software]] industry, most notably [[video games]]. | The '''Entertainment Software Rating Board''' (abbreviated as "ESRB") is a non-[[profit]], self-regulatory, major [[rating]] organization in the [[United States]]. It applies ratings, creates [[advertising]] guidelines, and helps ensure online [[privacy]] practices for the [[software]] industry, most notably [[video games]]. |