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[[Metamotivation]] is what motivates an individual and spurs an individual towards [[self-actualization]] and excellence.<ref>APA college dictionary of psychology. (2009) Washington, DC: America Psychological Association. Pg. 241.</ref>
 
[[Metamotivation]] is what motivates an individual and spurs an individual towards [[self-actualization]] and excellence.<ref>APA college dictionary of psychology. (2009) Washington, DC: America Psychological Association. Pg. 241.</ref>
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===Motivation in sales===
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In the field of sales, the professional salesperson seeks to find the key to motivate people to part with their money. The challenge is essentially to deliver a negative message while at the same time appearing to be a friend who is only trying to help the buyer.
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Researchers have discovered that [[fear]] and [[greed]] are the two primary motivational factors to get people to part with their [[money]] - fear of missing out on a good deal or having your house burn down with your family in it, or appealing to self-interest and greed such as "Wouldn't you like to be the first on your block to (fill in the blank)".
    
== Motivational speaker and sales trainer Zig Ziglar on the temporary nature of motivational materials ==
 
== Motivational speaker and sales trainer Zig Ziglar on the temporary nature of motivational materials ==
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