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Sometimes it is called [[instrumental rationality]]:

Sometimes it is called [[instrumental rationality]]:

*Instrumental rationality (or “means-end rationality”) consists in choosing the correct means to attain one’s actual goals, given one’s actual beliefs. This is the kind of rationality that economists generally assume in explaining human behavior.<ref>[http://home.sprynet.com/~owl1/irrationality.htm Why People Are Irrational about Politics]</ref>

*Instrumental rationality (or “means-end rationality”) consists in choosing the correct means to attain one's actual goals, given one's actual beliefs. This is the kind of rationality that economists generally assume in explaining human behavior.<ref>[http://home.sprynet.com/~owl1/irrationality.htm Why People Are Irrational about Politics]</ref>

The [[rationalism|rationality]] in this case is [[morals|morally]] [[neutrality|neutral]]: it may prevent a person from [[anti-social]] behavior by reminding him of the attendant costs (i.e. punishment), but may encourage "[[immoral]]" acts if an individual views them as the most efficient choice in his circumstances. Rational behavior is further complicated when [[utility]] interdependence is taken into consideration - i.e., when the individual seeks not only utility for himself, but also utility for others, such as his loved ones.

The [[rationalism|rationality]] in this case is [[morals|morally]] [[neutrality|neutral]]: it may prevent a person from [[anti-social]] behavior by reminding him of the attendant costs (i.e. punishment), but may encourage "[[immoral]]" acts if an individual views them as the most efficient choice in his circumstances. Rational behavior is further complicated when [[utility]] interdependence is taken into consideration - i.e., when the individual seeks not only utility for himself, but also utility for others, such as his loved ones.