Hugh Hefner (April 9, 1926 – September 27, 2017), a 1949 University of Illinois psychology graduate, was best known as 1953 founder and editor-in-chief of Playboy magazine that generally reflects a liberal editorial stance. Hefner promoted the "Playboy Philosophy" of self-centered hedonism for men and second-class citizenship for women (as men's playthings or "pets"). He was as much an arch-enemy of chastity and fidelity as Alfred Kinsey.
Hugh Hefner was an atheist and self-described father of the sexual revolution. In addition, despite his actions in dehumanizing women and objectifying them, he was considered by the feminist movement and the National Organization for Women as one of its staunchest defenders. In 1993, Hefner identified himself as "bisexual."
- 10 celebs you didn't know were atheists, Salon 2-23-2010
- Frank LaGard Smith (1993). "7. Lesbians and Playboys: Disoriented Sex", Sodom's second coming. Harvest House Publishers, 72–3. ISBN 978-15650-71544. “The headline read: "Playboy chief admits to being Bisexual." ...There we have it, from the man who ought to know. Homosexual behavior need not have anything to do with homosexual orientation. Hefner was not struggling with some innate homosexuality, or acting out some generic impulse beyond his control, or sexualizing some deeply ingrained emotional need arising out of an unhealthy relationship woth his father. He was simply experimenting with sex. [Page reference is from 2004 Czech translation]”
- Charles Lawrence (13 March 1993). "Playboy chief admits to being bisexual". Daily Telegraph (London): 1. https://www.stormfront.org/forum/t27677/. "[url contains reference only]".