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== Social networking, business networking and connectors in a social network ==
 
== Social networking, business networking and connectors in a social network ==
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[[File:Social network diagram.png|thumbnail|350px|A fictional social network diagram]]
 
In his best-selling book ''The Tipping Point'' the author Malcolm Gladwell describes a "connector" as a person who knows an impressive amount of people.<ref>[https://abcnews.go.com/GMA/story?id=126413 You Know More People Than You Think], ABC News</ref> According to Gladwell, "There are a small number of people in any group, in any community who knows many more people than the average people knows. They make the phone calls, they are connected to the different worlds and they make a big difference."<ref>[https://abcnews.go.com/GMA/story?id=126413 You Know More People Than You Think], ABC News</ref>  Connectors, according to Gladwell, are individuals who help to spread information and trends throughout our society.<ref>[https://abcnews.go.com/GMA/story?id=126413 You Know More People Than You Think], ABC News</ref>
 
In his best-selling book ''The Tipping Point'' the author Malcolm Gladwell describes a "connector" as a person who knows an impressive amount of people.<ref>[https://abcnews.go.com/GMA/story?id=126413 You Know More People Than You Think], ABC News</ref> According to Gladwell, "There are a small number of people in any group, in any community who knows many more people than the average people knows. They make the phone calls, they are connected to the different worlds and they make a big difference."<ref>[https://abcnews.go.com/GMA/story?id=126413 You Know More People Than You Think], ABC News</ref>  Connectors, according to Gladwell, are individuals who help to spread information and trends throughout our society.<ref>[https://abcnews.go.com/GMA/story?id=126413 You Know More People Than You Think], ABC News</ref>
  
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