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→Baby boomers, millennials and narcissism
The baby boom generation was commonly referred to as the "me generation".<ref>Bristow, Jennie (2015). Baby Boomers and Generational Conflict. Macmillan Publishers.</ref> Christopher Lasch asserted that North American society in the 1970s was a narcissistic society that worshipped fame and consumption, feared dependency/aging, and possessed [[death]] [[anxiety]].<ref>[https://web.archive.org/web/20110102133213/http://wfnetwork.bc.edu/berkeley/papers/39.pdf From “Compensation” to “Childhood Wonder”: Why Parents Buy, Allison J. Pugh, Working Paper No. 39, May 2002]</ref>
The baby boom generation was commonly referred to as the "me generation".<ref>Bristow, Jennie (2015). Baby Boomers and Generational Conflict. Macmillan Publishers.</ref> Christopher Lasch asserted that North American society in the 1970s was a narcissistic society that worshipped fame and consumption, feared dependency/aging, and possessed [[death]] [[anxiety]].<ref>[https://web.archive.org/web/20110102133213/http://wfnetwork.bc.edu/berkeley/papers/39.pdf From “Compensation” to “Childhood Wonder”: Why Parents Buy, Allison J. Pugh, Working Paper No. 39, May 2002]</ref>
However, according to a study conducted by researchers at the University of Rochester and published in the ''Journal of Personality'' in 2023, baby boomers now scored lower on measures of narcissism their 40-odd year younger [[millennial]]s cohorts.<ref>[https://medium.com/@ketoenergy23/baby-boomers-and-narcissism-the-real-science-6347a96d56e1#:~:text=You%20might%20think%20that%20baby,of%20narcissism%20than%20millennials%20do. Baby Boomers and Narcissism: The Real Science]</ref>
However, according to a study conducted by researchers at the University of Rochester and published in the ''Journal of Personality'' in 2023, baby boomers now overall scored lower on measures of narcissism than their 40-odd year younger [[millennial]]s cohorts.<ref>[https://medium.com/@ketoenergy23/baby-boomers-and-narcissism-the-real-science-6347a96d56e1#:~:text=You%20might%20think%20that%20baby,of%20narcissism%20than%20millennials%20do. Baby Boomers and Narcissism: The Real Science]</ref>
In 1988 [[Noam Chomsky]] criticized the concept of the "Me Generation" as being illegitimate and that it was motivated by a political agenda:
In 1988 [[Noam Chomsky]] criticized the concept of the "Me Generation" as being illegitimate and that it was motivated by a political agenda: