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→Branding
== Branding ==
== Branding ==
Branding is "the process of creating a positive and distinct perception of a company, its products, or services in the minds of consumers. It encompasses various elements like a company's name, logo, design, mission, and consistent messaging across all [[marketing]] channels. Essentially, branding is about building an identity that resonates with the target audience, differentiating the company from competitors, and fostering customer loyalty."<ref>[https://www.google.com/search?q=Branding&oq=Branding+&gs_lcrp=EgZjaHJvbWUyBggAEEUYOTIHCAEQABiABDIKCAIQABixAxiABDIKCAMQABixAxiABDIHCAQQABiABDIHCAUQABiABDINCAYQLhiDARixAxiABDIHCAcQABiABDIHCAgQABiABDIGCAkQLhhA0gEINDkyNmowajGoAgCwAgA&sourceid=chrome&ie=UTF-8 Branding]</ref>
== Emotional branding ==
== Emotional branding ==