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'''Direct mail''' is the use of [[post office|postal]] [[mail]] sent in bulk for the purposes of [[marketing]], [[advertising]], or promotion.  It is used by businesses, [[nonprofit]] organizations, and political candidates alike.
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'''Direct mail''' is the use of [[post office|postal]] [[mail]] sent in bulk for the purposes of [[marketing]], [[advertising]], or promotion.  It is used by businesses, [[non-profit]] organizations, and political candidates alike.
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Typically, direct mail sent in bulk is mailed at a discounted postal rate from individual letters, with a special bulk mailing rate available by obtiaining a bulk mail permit from the Post Office.
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Typically, direct mail sent in bulk is mailed at a discounted postal rate from individual letters, with a special bulk mailing rate available by obtaining a bulk mail permit from the [[Post Office]].
    
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