Food deflation was rampant in 2016, due to increases in supply and low-cost competition.<ref name="Forbes">https://www.forbes.com/sites/phillempert/2017/02/01/food-deflation-is-changing-the-face-of-retail/#2818fc3326ec</ref> Retail grocers lost in value despite increases in the stock market overall, including [[Wal-Mart]]. "Kroger, Whole Foods Market, Sprouts Farmers Market, and Supervalu lost 17%, 29%, 8%, and 31% of their respective value" in 2016.<ref name="Forbes"/> | Food deflation was rampant in 2016, due to increases in supply and low-cost competition.<ref name="Forbes">https://www.forbes.com/sites/phillempert/2017/02/01/food-deflation-is-changing-the-face-of-retail/#2818fc3326ec</ref> Retail grocers lost in value despite increases in the stock market overall, including [[Wal-Mart]]. "Kroger, Whole Foods Market, Sprouts Farmers Market, and Supervalu lost 17%, 29%, 8%, and 31% of their respective value" in 2016.<ref name="Forbes"/> |